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Agenda

Performing Bits SSBU x Innovation Lab 80
15 september 2026

Immersive Experience Day: for performing arts

Immersive technology offers new ways to tell stories and engage audiences. At the same time, it also raises questions: what can you concretely do with it as a cultural organization? What does it require in terms of time, resources, and knowledge? During the Immersive Experience Day for performing arts with a collection, you get the chance to experience the work of creators, gain insight into their process, and discover what this technology can mean for your audience and programming. Want to experience for yourself how VR, AR, and XR work in cultural practice? And have discussions with creators and peers about what is needed to take the first step? Then come to the Immersive Experience Day!

To be announced, Utrecht, Utrecht
Bootcamp online DS
22 september 2026

Bootcamp 'Digital strategy for the cultural sector: from plan to practice'

Have you completed the workshop or in-company training 'Digital Strategy' and are you looking for support to translate the theory into daily practice? In this online bootcamp by DEN, you will work on a concrete action plan and learn from and with other organizations. Sign up and have your digital strategy ready for implementation this summer.

Online
Publiek van de toekomst
24 september 2026

Workshop 'Exploring the Future: Ready for the Audience of the Future'

Does your offering still align with a new generation of visitors? They are growing up in a digitized society and are accustomed to a personalized and interactive approach. What does this mean for your organization, and what will your offering look like in 10 years?
 

Nutshuis, The Hague, Den Haag
214 DEN DAY1 20250613
24 september 2026

Workshop 'Deepening in AI for the Cultural Sector'

Generative AI has quickly become a regular colleague: you use ChatGPT or Copilot to write faster, gather ideas, or edit images. But how do you ensure that AI truly helps you advance in your daily work? And how do you apply AI more intelligently, consistently, and creatively within your cultural organization?

Innovation:Lab, Utrecht
Jelle Draper DSC 9752
1 oktober 2026

Digital Leadership

Take the next step in your professional development with the Digital Leadership program. You will learn about digital trends and innovation and how to make an impact on a broad audience. Strengthen your role as a leader and guide innovation with insights that are directly applicable in practice. 
This is a multi-day training in The Hague.

The Hague (location to be announced)
Joshua koblin ff Zl41 LH Jy M unsplash
6 oktober 2026

Online workshop: Cybersecurity in the cultural sector

Do you work in a museum, theater, heritage institution, festival, or another cultural organization? Then you know how dependent you are on digital systems. Think of ticketing, audience data, CRM, and digital collections.

But what if your organization faces phishing, ransomware, or a data breach? Cyberattacks are increasingly common, even in the cultural sector. Learn in this practical online workshop how to make your organization digitally resilient. In four clear steps, you will work on a plan of action for a secure digital foundation within two hours.

Online
Jelle Draper DSC 6045
8 oktober 2026

DEN Community Meet-up: Exploring the Future

Digital developments are moving at lightning speed. How do you keep track of them in a structured way, and what conclusions do you draw from them to still connect with a new generation of visitors in ten years? During the DEN Community Meet-up on exploring the future, we will discuss this. 

The next generation of culture enthusiasts is growing up in a digitalized society and is used to a personal and interactive approach. During this new edition of the DEN Community Meet-up, we will share practical experiences, discover the latest trends, and learn how to monitor signals and prepare for the long term.

On location in The Hague, so we can truly meet each other
decoratie
29 oktober 2026

Masterclass 'Change Management: Leadership in Digital Transformations'

You want to take steps in your organization in the digital realm. You already have a digital strategy or a clear vision for digital. How do you guide your organization through digital transformations and ensure support for new technologies and methods?

Nutshuis
figures
29 oktober 2026

Workshop: Get Started with Cultural Target Groups

Do you want to engage more Cultural Omnivores? Appeal to Tasting Suburbanites with your offerings? Or become more visible to Local Leisure Enjoyers? In this one-day workshop, you and a colleague from your organization will work with the Cultural Target Group Model and directly apply it to your organization.

Social Impact Factory - Aan de Gracht, Kromme Nieuwegracht 3, 3512 HC Utrecht
Diego ph f Iq0t ET6llw unsplash
4 november 2026

Hackathon AI: from idea to concept

What can you already do with AI in your organization today? And how do you make the step from idea to concept? During the Hackathon AI by DEN and Innovation:Lab, you'll get to work on this yourself. Over two intensive days, you'll collaborate with experts and other cultural professionals on an idea from your organization. That idea doesn't need to be concrete yet! You don't need much technical knowledge, just curiosity about the possibilities of AI and a willingness to experiment.  

Innovation:Lab - Gietijzerstraat 10, 3534 AV Utrecht