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Get started with vibe coding yourself
Vibe coding might sound like something for developers. But people without a technical background are building functional tools with it: a form, a quiz, an overview page. You describe in plain language what you want, and AI writes the code. Several AI advisors from DEN explored the topic and started working with vibe coding themselves. In this article, we share some important insights and tips.
Vibe coding: building a digital tool yourself without being able to program
You have a great idea for a tool. A tool that perfectly fits your organization: a registration form that cleverly redirects, an internal planning instrument, an interactive map for your festival. But hiring a developer costs money, and there’s not always enough budget for it. Or: standard packages don’t (quite) do what you want. Vibe coding can offer a solution to this. In this article, we explain what vibe coding is, what the advantages and disadvantages are, and how you can apply it.

These content formats resonate with young people
Not all content feels credible to young people. They instantly recognize what is too commercial, too polished, or too far removed from their world. Those who want to hold their attention choose authenticity, creativity, and a bit of daring. In this blog, you'll discover which content formats appeal to young people, where to use them, how to stay authentic, and which forms backfire.

Do young people still search via Google?
No. Increasingly, young people do not start their searches with Google. Social search—looking for information and inspiration through social media—is taking over. 41% of Gen Z begins a search on social media, compared to 32% on a search engine (Sprout Social, 2025). And 46% of Gen Z prefers social media over traditional search engines (eMarketer). We explain what this means for your work as a cultural marketer.

AI and Accessibility: Four Ways Cultural Offerings Are Becoming More Accessible for People with Visual or Hearing Impairments
Culture is for everyone. Yet, people with visual or hearing impairments still regularly encounter barriers—not because institutions intend it, but because offerings and infrastructure have historically developed that way. AI offers new ways to reduce these barriers. Which applications are already working in practice, and how can you get started yourself?
Futuring: prepare your organization for the audience of 2036
The world will look very different in ten years - but that future is rooted in the present. With futuring, you can already explore which futures are possible, so you make the right choices today. Our free guide with four future scenarios will help you get started.

Guiding AI: Three Choices for the Cultural Sector
With the report ‘Artistic Over Artificial’, the Council for Culture continues an important debate on the impact of generative AI on the cultural and creative sector. The Council calls for attention to the protection of creators, earning capacity, and the public values upon which our sector is built. DEN supports this.
The Council's report says about the development of AI: “It requires both protection and utilization: protecting the fundamental values of culture and creativity while harnessing the power of creativity.” DEN interprets the subject of ‘utilization’ much more broadly. For DEN, 'utilization' means that all cultural professionals learn how to optimally leverage the opportunities of AI.

Workshop cybersecurity: create an incident and recovery plan
What if something goes wrong? Cybersecurity is no longer just about prevention but about being prepared. Because a phishing email, data breach, or system outage can have a significant impact on your organization, from loss of public data to halted services.
It is therefore wise to create an incident and recovery plan. This outlines how you prepare for a possible cyber incident, how you respond to it, and how you recover from it. A good incident and recovery plan ensures that you don't have to improvise but can act quickly and systematically to limit damage and speed up recovery.

40 years of heritage lost? What a cyberattack does to your team and organization
On December 9, 2024, the National Museum of the Royal Navy in the United Kingdom is attacked by cybercriminals. Their vital servers and digital collections are encrypted. Responsible for IT at the time is George Wilson. In episode 6, season 3 of the podcast Cultuurshift, George takes you to the moment of the attack, the uncertainty, crisis management, and also the impact on heritage and the team. A rare insight into a scenario that you will encounter sooner or later.


