News

But how do you create a good image with AI? 6 tips
Funny pictures, art indistinguishable from reality, or bizarre deepfakes; you probably already know that generative AI tools can create images. They are everywhere on social media and in the news. But when you try it yourself, the results are disappointing 9 out of 10 times. So, at DEN, we thought this article was necessary. We’ll tell you how to use AI for imagery, which tools are available, and how to use AI responsibly and wisely.
When should I label content as “AI-generated”?
In previous articles, we wrote about what the AI Act broadly means for cultural organizations and about the rules for large AI models like ChatGPT and Claude. Now, there is a new step: the European Commission has established agreements on when and how AI-generated content should be labeled. This is relevant if you, as a museum, archive, theater, festival, or concert venue, use AI for text, image, audio, or video. This legislation will come into effect on August 2, 2026. So read along.

User generated content: how to use it effectively
Young people often trust other young people more than brands. This makes user generated content (UGC) valuable for cultural organizations. But how do you use it without it feeling forced? And how do you make it a regular routine? This article explains what user generated content is, why it works for young people, and how to use it smartly.

Cyber Incident Manual: Preparation, Response, and Recovery
What do you do when the ticketing system crashes, visitor data is exposed, or a ransomware attack brings your organization to a halt? Many cultural organizations rely on digital systems but lack a concrete plan for cyber incidents. With this Cyber Incident Manual: Preparation, Response, and Recovery, we help you step by step to create your own incident and recovery plan. This way, you can act faster, minimize impact, and ensure the continuity of your organization.

Vacature: Office Assistent (tijdelijk)
Wil jij jouw organisatorisch talent inzetten op een plek waar digitale innovatie en cultuur samenkomen? Bij DEN zoeken we een energieke en nauwkeurige office assistent die binnen ons kantoor alles in goede banen leidt. Je zorgt voor structuur, een fijne werkomgeving én je houdt van aanpakken.
De functie is voor 24 uur per week als tijdelijke waarneming in verband met zwangerschapsverlof. De periode is van 7 september t/m 25 maart.
Get started with vibe coding yourself
Vibe coding might sound like something for developers. But people without a technical background are building functional tools with it: a form, a quiz, an overview page. You describe in plain language what you want, and AI writes the code. Several AI advisors from DEN explored the topic and started working with vibe coding themselves. In this article, we share some important insights and tips.
Vibe coding: building a digital tool yourself without being able to program
You have a great idea for a tool. A tool that perfectly fits your organization: a registration form that cleverly redirects, an internal planning instrument, an interactive map for your festival. But hiring a developer costs money, and there’s not always enough budget for it. Or: standard packages don’t (quite) do what you want. Vibe coding can offer a solution to this. In this article, we explain what vibe coding is, what the advantages and disadvantages are, and how you can apply it.

These content formats resonate with young people
Not all content feels credible to young people. They instantly recognize what is too commercial, too polished, or too far removed from their world. Those who want to hold their attention choose authenticity, creativity, and a bit of daring. In this blog, you'll discover which content formats appeal to young people, where to use them, how to stay authentic, and which forms backfire.

Do young people still search via Google?
No. Increasingly, young people do not start their searches with Google. Social search—looking for information and inspiration through social media—is taking over. 41% of Gen Z begins a search on social media, compared to 32% on a search engine (Sprout Social, 2025). And 46% of Gen Z prefers social media over traditional search engines (eMarketer). We explain what this means for your work as a cultural marketer.


