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Hackathon AI: from idea to concept

You probably have a list of things where you think: ‘Can’t this be easier?' Or: 'Shouldn’t AI help with this?' But between that idea and execution lies a world of uncertainty. How do you build it? Is it safe? And will it actually work?

During this two-day hackathon, we bring AI out of the realm of vagueness and endless possibilities. Together with you, we make it concrete.

Not a techie? No problem. 

You don’t need to be a programmer to participate. In fact, you don’t even need to have a fully developed plan. You’re not just coming to learn; you’re coming to create

During these two days, you’ll work closely with experts from Innovation:Lab and DEN. They know the technology inside out, and you know the daily practice of the cultural sector. That combination is precisely why this works: we ensure the technology works, and you ensure the solution fits your work and your colleagues. Together, we turn your challenge into a tangible concept. And you’ll experience how easy it can be to work with AI.  

What will you create? 

Whether you’re dealing with mountains of administration or looking for new ways to reach your audience, we’ll tackle it together. Think of concrete concepts such as: 

  • A chatbot that truly understands your organization: one trained on your own manuals or policy documents, so employees get direct answers to their questions. 

  • Efficient content workflows: a tool that summarizes meeting minutes and distributes action points, or automatically converts press releases into social media posts in your own tone of voice. 

  • Accessibility and reach: a knowledge quiz that adapts to the target audience, or a system that instantly visualizes visitor feedback in a clear dashboard. 

  • A survey tool that collects visitor feedback and immediately visualizes it in a simple dashboard. 

What will it bring you? 

You’re here to create. On day one, we’ll refine your challenge. On day two, we’ll start building. By the end of these days, you’ll have: 

  • A developed concept you can move forward with. 

  • A tangible result: depending on your idea, you’ll have a first draft, a ‘vibe-code’ concept, or a concrete work plan ready. 

  • A clear view of the next steps for your organization. 

  • And: these days are particularly great for networking. You’ll learn from experts and other cultural organizations, explore new collaborations, and exchange experiences. 

Moreover, there is a special prize for the most promising submission: that concept will be further developed into a fully functional prototype by the experts at Innovation:Lab. The winner thus gains the technical expertise to fully bridge the gap from 'concept' to ‘ready for testing within the organization’.

Practical

  • Dates: 4 November (09:30 – 17:00) & 5 November (09:30 – 19:00, including dinner).

  • Location: Innovation:Lab, Gietijzerstraat 10, Utrecht. 

  • Investment: € 250 per organization. 

  • Participation: Because we work result-oriented, we ask you to participate with a colleague. This way, you anchor the knowledge within the organization.

Take the first step 

Do you have a question or wonder if your idea is suitable? Call or email us. We’d love to brainstorm with you about your challenge.   

Daan Damen: daan.damen@den.nl

Abdelhadi Baaddi: abdelhadi@innovationlab.nu

Training dates

This training consists of 2 days

When

4 Nov 2026
2 Days
09:30 – 17:00 hours

Location

10, 3534 AV, Utrecht, Nederland

Costs

€ 250, -
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Day 1 including lunch and drinks

4 Nov 2026
09:30 – 17:00 hours
Innovation:Lab in Utrecht

Day 2 including lunch, dinner, and drinks

5 Nov 2026
09:30 – 19:00 hours
Innovation:Lab in Utrecht

About Innovation:Lab

Innovation:Lab is a research and development platform where art, technology, and science come together to stimulate artistic innovation, interdisciplinary collaboration, and cultural renewal. Innovation:Lab is a partner of DEN. 

Curious about how other cultural organizations have already implemented AI?

Listen to DEN's podcast Culture Shift Season 3! In episode 1, it’s discussed how AI is used in the gardens of the Palace of Versailles. Visitors can interact with centuries-old statues, creating a completely different visitor experience. 

Listen to the first episode here

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This is your chance!

Maybe you already have an idea that you haven’t gotten around to or don’t know how to start. Or you’re curious about how AI can enhance your work. This is the moment to explore it én set it in motion. Join and take your first step from idea to concept!