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White paper: Exploration of the impact of AI on the cultural sector in the Netherlands

For a long time, Artificial Intelligence (hereafter AI) was a vague future promise from Silicon Valley, and it was scientists experimenting with it. Partly due to the launch of ChatGPT 3.5 in November ‘22, the awareness and use of (generative) AI have skyrocketed. Organizations in all sectors are exploring and developing applications of AI.

Many possible applications are also conceivable in the cultural sector. From indexing and analyzing heritage collections to increasing accessibility to cultural offerings and optimizing business operations. At the same time, there are risks and downsides to using AI, such as bias in the data. 

DEN conducted an exploration of the impact of AI on the cultural sector in the Netherlands (opens in new tab)

27 jun `24

AI Exploration

DEN sees AI as one of the digital technologies that organizations can apply in their digital transformation. Together with and for the sector, we seek valuable and responsible ways to do so. 

To gain insight into the current state, future expectations, and support needs regarding AI in the cultural sector, DEN conducted an exploration. This exploration helps DEN and other organizations develop the right offerings.

The AI exploration consists of two components:

  1. A quantitative study through an online questionnaire among 215 cultural professionals. The study was conducted by DEN in December ’23 and January ’24.
  2. Three sessions in February and March ’24, during which various methods were used to address the current state of AI in the cultural sector, future expectations, and support needs.

White paper: Exploration of the impact of AI on the cultural sector in the Netherlands

Download the white paper AI exploration cultural sector

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