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Jacqueline van Duijvenbode

Temporary Digital Strategy Lead

Jacqueline doesn't believe in extensive strategy plans, but in simply starting. As a temporary Digital Strategy Lead, she helps cultural organizations at DEN not only to conceive their digital strategy but, most importantly, to do it.

About Jacqueline

Jacqueline is driven by the question of how to truly bring good ideas to life. She often sees innovation stuck in plans and vision documents, whereas energy and urgency arise when you start experimenting. This belief—quickly switching between thinking and doing—she brings to every organization she assists.

At DEN, Jacqueline developed the digital transformation scan and initiated the digital strategy workshop, which enables cultural organizations to quickly gain insight into their current status and identify the steps that truly matter.

Her pragmatic approach also stems from her work with other social organizations, where she guides teams and stakeholders, from executives to implementers, from idea to implementation. By testing, learning, and adjusting together.

At DEN, Jacqueline applies this approach to help cultural organizations not only define their digital strategy but also effectively anchor it.